Michele Bedin Digital Marketing & Data Analyst Specialist
I am a Digital Marketing and Data Analyst Specialist, with extensive experience and expertise in the field. I obtained a High school leaving qualification in scientific studies and a Bachelor's in Communication and Marketing from the Faculty of Communication and Economics at the University of Modena and Reggio Emilia. I have developed a passion for statistical subjects and for designing digital solutions that are simple and intuitive for users to use.
How Web Designer I am responsible for creating consistent, functional and attractive graphical interfaces for websites, mobile applications and other digital solutions. My specialisation in web development includes creating responsive websites, e-commerce solutions, and manual HTML editing graphic layouts. I also offer Corporate Brand Identity services, creating customised logos, brochures, flyers and business cards that meet the user's and your business's needs.
As a Data Analyst specializing in Digital Marketing, I offer data collection and analysis services related to the customer base, marketing activities, and web/mobile behaviors. I analyse vital metrics, such as conversion rates and traffic sources, and identify opportunities to improve performance by optimising the conversion funnel or implementing new marketing strategies. I create customised dashboards and reports to communicate results to stakeholders. I possess excellent knowledge and expertise in platforms for practical data analysis, including SQL, spreadsheets (Excel, Google Sheets), Tableau, and Python.
I am available for project work in both the private and public sectors, offering customized solutions in the field of Digital Marketing. Specializing in Web Design and Data Analysis (Data Analyst), I am committed to providing my clients with tailored strategies based on their specific needs.
Want to amplify your online visibility or get clarity on your performance? Contact me.
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Case Studies
Below are some case studies for your evaluation of my professional skills:
Case Study (SQL, Python): Data analysis of the Olympic Games
In the world of Data Science, SQL is critical for data extraction, manipulation, and analysis. In this article, I will present a case study in which I used SQL to analyze a historical dataset from the Olympic Games.
Optimizing can production: a case study of Data Analysis in Excel
In business, optimization of production processes is critical to reducing costs and improving efficiency. This case study will examine how a beverage company can optimize can production using several Excel functions. We will discover how Data Analysis skills can help solve complex problems and make meaningful improvements in the real world.
Case Study (R): bike-sharing service data analysis
How does a bike-sharing service design a marketing strategy to convert occasional cyclists into annual subscribers?
Case Study (Tableau): COVID-19 Coronavirus Pandemic.
The Case Study presented in this article concerns the analysis of COVID-19 pandemic data. Using Tableau, I created a series of interactive dashboards showing the evolution of the pandemic month by month, allowing users to explore the data in detail and better understand the impact of the virus on the population.
Training
Below are some of the specialisations/certifications recently obtained:
"Google Data Analytics Professional Certificate"
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Specialization "Data Visualization with Tableau"
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Specialization "Excel Skills for Business"
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Specialization "Excel Skills for Data Analytics and Visualization"
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Specialization "Learn SQL Basics for Data Science"
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REQUEST A QUOTE
Do not hesitate to contact me using the references on my contact page. I will be happy to answer your questions and provide you with further information about my activity and data analysis.
